News and Events

SHA 60th Anniversary Dinner
17 December 2021
Raffles City Convention Centre

The SHA celebrated its 60th Anniversary with the industry on 17 December 2021 at the Raffles City Convention Centre, Fairmont Ballroom.

The event was graced by Mr Gan Kim Yong, Minister for Trade and Industry, who delivered the Opening Address and also presented the Distinguished Leader Award to our two notable recipients, Mdm Kay Kuok and Mr Albert Teo for their invaluable contributions to SHA and the hospitality industry.

Themed “Our People, The Heart of Hospitality”, the objective of the event was to thank and acknowledge all hotel colleagues for their invaluable contribution to our nation’s battle against Covid as well as our journey forward as an industry.

This recognition was highlighted in a few ways during the event:

  • A specially commissioned video that:
    - captures the evolvement of the hotel industry
    - highlights that the industry is all about our people (employees)
    - shows the industry moving forward in a subtle manner
  • The production of a specially designed commemorative collar pin which was given to every hotel employee as a token of appreciation for their hard work and support during our Covid journey
  • Vouchers via special draws for hotels that were present at the event. 

The key highlights of the event include a Panel Discussion on “Insights by Industry Leaders” which was moderated by Mr Jesper Palmqvist, Area Director Asia Pacific – STR and a Keynote paper on “Indistractable: How to Control Your Attention and Choose Your Life” by Mr Nir Eyal,  Wall Street Journal Bestselling Author of "Hooked" and "Indistractable." Investor, Consultant, and Public Speaker.


A total of 500 guests attended the event which comprised of hotel members as well as industry partners from the private and public sectors.


Special thanks to the sponsors below for their invaluable contributions to the event:

Partner Sponsors (Premium Ingredients)

  • Classic Fine Foods
  • Dorper Lamb
  • Meat & Livestock Australia ( MLA)
  • The Vegetarian Butcher
  • The Seafood Company
  • True Aussie Lamb
  • Unilever Food Solutions
  • USA Poultry & Egg Export Council
  • U.S Maple Leaf Farms

Partner Sponsors

  • Nestle Professional (Coffee)
  • Nicole’s Flower (Table Centrepiece)

Special Draw Sponsors

  • Fantasy Packaging Pte Ltd
  • Delifrance Singapore
  • Nestle Professional
  • NTUC FairPrice Co-operative Limited
  • The Good Life Health SG
  • Traveloka

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